Reading the sales overview

Open the store overview#

The overview brings together sales, products and activity for your selected stores.

1. Check which stores you have selected in Qublo.
2. Wait for the cards to load.
3. Read the period and currency before comparing an amount with eBay.

If an error appears, click Try again. A card that has not loaded does not mean zero sales.

Read the figures and charts#

• Revenue: the value of sales over the stated period.
• Profit: the result calculated using the available costs.
• Products: the size of the catalogue shown.
• Views and impressions: listing activity figures, separate from orders.

Read the comparison attached to each percentage change. An unavailable series does not mean there was no activity. To explain unexpected profit, open the order: its details show the figures used in the calculation.

Add and complete calendar tasks#

1. Click the day you need.
2. In New task, enter up to 200 characters.
3. Click Add and check that the task appears in that day's list.
4. When you have completed it, select the checkbox beside the task. To remove it, use the delete action on the same row.

The list organises your work: a task such as “Check new orders” does not run a synchronisation. To schedule a listing, see Scheduling draft publication.

If the figures do not match#

Compare the same stores, period and currency. Then open the relevant orders and check purchase cost and fees. If the difference remains, tell support which amounts you compared and for which store: there is no need to attach the buyer's address.

Understand the period covered by each figure#

The overview cards do not all use the same unit or period. Total products refers to published products in the selected stores; monthly views and impressions cover the last 30 days. For revenue and the comparison labelled as the last 10 days, the calculation requires a complete daily series in a consistent currency. The change compares the five most recent days with the preceding five.

If the previous period is zero, a percentage change is unavailable: there is no meaningful comparison base. The same applies when the series is incomplete. Do not mentally replace the dash with zero or interpret it as a sales problem.

When comparing Qublo with another summary, use the same stores, dates and currency. Read the financial total, order count and country breakdown separately: an increase in orders does not necessarily mean the same increase in revenue.

Example: from the summary to checking an order#

Imagine two demonstration stores, one Italian and one German. Both are selected in Qublo, while on eBay you are looking only at the Italian store. Before looking for a revenue error, narrow the comparison to the same set of stores.

Now suppose revenue increases but profit does not. Open the orders behind those sales and check the total purchase cost and effective fees. Check higher costs or incomplete financial data in the order details before drawing conclusions from the summary.

If views increase but orders do not, you have observed two different things. You can open Products and inspect individual listing metrics, without treating visits as sales already received.

Manage visibility, loading and unavailable tasks#

To show the overview to a colleague without exposing amounts, use the visibility action beside the relevant cards. Check the result on screen: hiding a value does not change orders or costs.

Traffic data may show an update in progress, a last-updated date or an unavailable-data notice. Read the notice before comparing an old figure with one you have just read on eBay. If you are asked to reconnect the store, follow the connection process rather than repeating listing changes.

If a calendar task reports that it has been updated, reopen the day and reread the list before repeating your change. If loading keeps failing, tell support which card or day is affected and include the notice text. The useful next step is Finding and managing an order for sales, or Managing published products for the catalogue.