Setting pricing rules
Define profit, price bands, price endings and VAT for the store.
On this page
Prepare the data used to calculate the price
Store rules define how Qublo proposes a selling price. Before changing them, identify the marketplace, its currency, the eBay seller type and your profit target. For a reliable check, also choose a product with an available purchase cost.
The band is selected using the product’s source cost; the profit calculation then considers the purchase cost expressed in the selling currency and any included costs. If purchase and sale use the same currency and there are no additional costs, the two amounts match. With conversion or an additional item, check the breakdown rather than deriving the result solely from the Amazon price.
Store rules differ from a manual price or dedicated bands on an individual draft or listing.
Open Prices and availability
- Go to Settings → eBay accounts.
- Open the store and select Prices and availability.
- Check Account Type (Tipo di Account): Private (Privato) or Business (Professionale).
- If the eBay plan field appears, check it too.
The account type and eBay plan contribute to determining fees. The eBay plan is separate from your Qublo subscription.
Complete the pricing rules
- Under Variation type (Tipo di variazione), choose Percentage (Percentuale) for profit based on purchase cost, or Unit (Unità) for a fixed amount in the marketplace currency.
- Enter the desired profit for every range in Price bands (Fasce di prezzo).
- Under Price cents (Centesimi prezzo), enter the desired ending, for example 99, or leave it empty to impose no ending.
- Set the VAT percentage (Percentuale IVA) to consider in the price calculation.
With a cost of 20 euros, a target of 15% corresponds to 3 euros of desired profit. This is only the band’s target: this step does not determine the final price yet. Qublo calculates the selling price taking eBay fees into account too: do not add them to the band’s profit a second time.
Decide how to handle personalized prices
To replace prices you changed by hand as well, select Apply price changes also to manually edited listings (Applica le modifiche di prezzo anche alle inserzioni modificate manualmente). Qublo asks for confirmation: Apply to all (Applica a tutti) replaces those personalized prices.
- Check whether you want to include manual prices.
- Select Save Changes and complete any confirmation.
- Open a product and check the price and profit breakdown.
If fees are unavailable, check the eBay account details and category. To understand the calculation items, see Understanding price and profit.
Saving the account editor reapplies the pricing rules and requests an update of existing products. Inclusion of manually edited prices depends on the explicit choice and its confirmation.
Read the five cost bands
The setup divides products into five bands. The lower boundary is included; the upper boundary is excluded. A cost of 10.00 therefore belongs to the band starting at 10, not the previous one.
| Source cost | Band to complete |
|---|---|
| From 0 to below 10 | First band |
| From 10 to below 25 | Second band |
| From 25 to below 50 | Third band |
| From 50 to below 100 | Fourth band |
| From 100 | The final band shown in the chosen workflow |
In the individual account editor, the final label ends at 1,000; in Edit store price bands, the final band is “From 100 upwards”. For a cost beyond the displayed range, check the rule actually indicated in the product details before publishing.
Band values must be nonnegative. In Percentage mode, the field limit is 100; in Unit mode, enter a fixed amount.
Compare Percentage and Unit with an example
Assume a total purchase cost of 20 euros, without conversion or other costs. With Percentage = 15, the target is 20 × 15 ÷ 100 = 3 euros. With Unit = 3, the target is always 3 euros for that band. In both cases, you are calculating the required profit; the selling price has yet to be determined.
The results match only at that cost. If the cost rises to 24 euros while staying in the second band, 15% asks for 3.60 euros, whereas Unit = 3 still asks for 3 euros. When the cost reaches 25 euros, the third band is selected and its configured value is used.
The target is not simply a markup to add to the Amazon price: Qublo must find a selling price that covers the cost, the fees considered and configured VAT while leaving the desired profit. Do not add the fee percentage to the target, or you also increase the profit being requested.
Set price endings and VAT
Price cents accepts a value from 0 to 99. An empty field disables an imposed ending; 0 instead means a price ending in .00. For example, 99 sets .99. Forms such as 0.99 are accepted too and normalized to 99.
The ending is applied without taking the price below the required value: if the calculation, before monetary rounding, requires 27.35, an ending of 99 produces 27.99; if it requires 27.995, the same ending produces 28.99. As a result, the achieved profit can slightly exceed the band’s target.
VAT percentage is considered in the calculation on the selling price. The editor accepts values from 0 to 94.99. Use the percentage configured for your operations; the field does not select or change the eBay account type.
Check fees and the panel’s other values
The eBay account type, marketplace, plan where required, and category contribute to the available calculation. If the plan is unconfirmed, an estimate may appear: read it as an estimate. Do not replace a missing item with a fee chosen from memory.
The same panel also contains Default quantity (Disponibilità predefinita), from 1 to 10,000, and Maximum delivery days (Giorni massimi di consegna), from 1 to 60. The delivery limit includes delivery times and business days for handling; the maximum is used for a supplier range. Products beyond the limit become unavailable on eBay according to the configured rule.
These fields affect quantity and availability, not the band’s profit target. Check them separately so that you do not mistake a product made unavailable by the delivery threshold for a pricing error.
If the new rules are not saved
- Complete Account Type and, if requested, the two-letter eBay registration country code.
- Check every band, the price ending and VAT percentage: values outside the allowed range block saving.
- If you included manual prices, complete the Apply to all confirmation or cancel that choice.
- If another operation is using the account, wait for the displayed countdown.
- If the result is uncertain, close and reopen to read the values before saving again.
After a successful result, check a product in each band you use, including one with a manual price if you included it. To apply the same bands to several stores, use the dedicated procedure and explicitly choose the destinations.